- PUR

PUR was searching for new ways to tangibly show consumers the value of their water filtration products. We recommended personalizing that message by creating an experience that let users see exactly where their home’s water comes from and how it’s treated throughout its journey to their tap. I led our team @ Arnold in the design and development of a 3JS responsive site experience fueled by the largest searchable database of water quality data available in the U.S.  Users input their address and received an interactive report that detailed the source, treatment facility and contaminant report for the water coming to their address.